Jagermeister
Translated literally, Jägermeister means "hunt-master", combining Jäger (hunter) and Meister (master, in the sense of an accomplished professional). A possible free translation might be gamekeeper.
Jägermeister is the 7th largest selling spirit in the world and the fastest growing shot brand in the UK.
The Brief
CSE are the preferred supplier for Jagermeister managing all their outdoor events programme across three ex-army branded trucks consisting of the “Jager Ice Truck” , “Jager Rock Truck” and the “Jager Truck”.
The Jager Ice Truck is a bar that consists of three levels; general bar, Ice bar and VIP bar. The Ice bar has a real ice bar inside and chills down to minus ten degrees. The Rock Truck opens out into a covered stage area which hosts anything from bands to DJs. Finally, the Jager Truck with a bar and canopy area for VIPs.
CSE provide a full turn-key solution from the point the event contract is signed through the transport, build, crewing, stock and cash management, staffing and the derig.
CSE attend many music festivals over the summer which include V festival, Wireless, Download, Sonisphere and Leeds/Reading. In 2011, 25 events were successfully completed with these activations.